Most business content doesn’t generate leads. It either talks about how great the company is, or produces generic articles that nobody was searching for.
Content That Sells takes a different approach. Based on the They Ask You Answer framework developed by Marcus Sheridan, we focus on answering the real questions your buyers are asking — especially the ones most businesses avoid.
Questions about pricing. Comparisons with competitors. Common problems. What could go wrong. The questions people ask before they’re ready to call you.
When you answer these questions honestly and thoroughly, something shifts. Buyers arrive at the sales conversation already informed, already trusting, already most of the way to yes.
AI-assisted production means we can maintain consistent output without bottlenecks. But this isn’t content slop — every piece is reviewed, refined, and aligned with your business voice.
This service works as an add-on to Pay Monthly Websites or as a standalone for businesses with existing sites. If you’re producing content that gets traffic but not enquiries, or you’ve struggled to maintain any content rhythm at all, this framework changes the equation.